According to the Montreal Gazette, Cott’s switch to Better-For-You brands puts them ahead of Coke and Pepsi in North America

Cott’s acquisition of Atlanta based DS Services of America signals their entry into route based services.  Their diversified portfolio of water and coffee delivery to homes and businesses has payed off, while the soft drink industry keeps experiencing steep declines in demand. This move positions the company to benefit from a highly segmented market. Chief Executive Officer Jerry Fowden said, “We will have the opportunity to participate in the continued roll-up of smaller players at attractive valuations,” in the route base services market.

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